SALES
Nothing happens until someone sells something,
but what causes people to buy?
Here are the experts who can answer your questions:
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 TONY ALESSANDRA
Quality Service • Collaborative Selling • Motivation
A former graduate professor of Marketing at the University of San Diego, Dr. Alessandra is also a widely published author with fourteen books translated into sixteen foreign languages. Recognized by Meetings & Conventions Magazine as "one of America's most electrifying speakers," Tony's delivery sparkles with dazzling energy. His natural wit combined with his knowledge, experience and education gives him a unique style that has captivated diverse audiences worldwide. He has authored more than a dozen books and has been featured in awarding-winning audio and video training programs. Over the past 20 years Tony consistently earns reviews as the top rated speaker at his conferences. His polished style, powerful message, and proven ability as a consummate professional guarantee a top-notch performance every time. CA 
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 MICHAEL AUN
Management • Customer Service • Leadership • Sales
Michael Aun is a business man who doesn't give book reports. He speaks on things he has done. Michael operates a very successful insurance practice as well as owning and operating a half dozen successful companies. His syndicated motivational column "BEHIND THE MIKE" has appeared in newspapers for over 25 years. His sales force is amongst the best in its field. Additionally, Michael was also a Life and Qualifying Member of the Million Dollar Round Table in the life insurance industry. His speeches are based on his experiences, be they sales or management. He's a humorist who uses hundreds of slides, props, and other clever concepts in presenting to his audiences. FL 
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 JIM CATHCART
Re-thinking Yourself • Relationship Selling
One of the veterans of the speaking profession. Jim Cathcart has been president of the National Speakers Association, published books, cassettes and videos with leading publishers, and delivered over one thousand speeches worldwide since 1976. His book Relationship Selling and his seminar "The Art of Choosing Well" have set him apart as a master of human development. His powerful ideas and playful speaking style cause almost instant rapport with every audience. Nearly 2,000 audiences around the world have experienced the warmth and inspiration of Jim Cathcart. His professionalism, in-depth preparation, and down-to-earth sincerity make him one of the most flexible speakers on the platform today. CA 
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 STEVEN P. COHEN
Management • Procurement & Cross Culture Negotiations
Following his graduation from law school, Mr. Cohen spent a dozen years in politics and government. He served as the City of Boston's Washington Lobbyist during the Nixon and Ford Administrations, a job which required considerable negotiation skill. His subsequent career in commercial real estate development and management added further depth to his negotiation experience. In 2002 McGraw-Hill published Steve's book Negotiating Skills for Managers. The book is also available in Spanish (Claves de negociacion … con el corazon y la mente), Russian, Simplified Chinese, Complex Chinese, Korean, and an English-language version published in India. A visiting business school professor of negotiation and conflict resolution in the United States several other countries, Mr. Cohen has mediated conflicts involving such issues as partnership break-ups, personal injury claims, commercial lease disputes, and land use rights. He provides coaching and negotiation training for corporate clients worldwide. MA
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 ROGER DAWSON
Negotiating • Decision Making
Roger Dawson's sessions are not dull, dry or full of theory. Nor are they a pocket full of tricks and scams meant to manipulate and exploit others. Rather his sessions are designed to allow the participants to develop power and control over their ability to get what they want - in all areas of their lives. Roger was born in England. His first business was as a photographer at 16 years of age, and later as a shipboard photographer. He traveled around the world four times before settling in California in 1962. There, he became president of one of California's largest real estate companies. Since 1982, as a speaker and author, Roger has trained hundreds of thousands of managers and salespeople throughout the United Stated, Canada and Australia. CA
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 SCOTT DEMING
Marketing • Branding • Business
A unique speaker with a compelling style. His presentations captivate, motivate and accelerate audiences to a new level of passion and commitment to delivering the ultimate Customer Experience. His programs and processes also help companies to achieve their Powerful, Emotional Brand. Working with Fortune 500 companies across the country, Scott's firm has helped clients successfully grow their businesses and beat their competition with what could be considered as renegade branding, sales, customer service and communications programs. Unlike many agency and branding professionals, Scott Deming focuses on relationship building, turning every customer into an evangelist. NY
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 MARY-ELLEN DRUMMOND
Customer Service • Management • Marketing
With more than a decade of professional speaking experience, Mary-Ellen has been consistently honored for her devotion to excellence and achievement. She is the recipient of more than 75 awards for speaking, training, sales, and leadership. Her background includes a 13-year career with Mead Johnson/Bristol Myers U.S. Pharmaceutical Division where she distinguished herself as "Representative of the Year" for her top performance in sales in the #1 district and region nationally. Mary-Ellen went on to become an acclaimed speaker, author, President of the San Diego Chapter of the National Speakers Association, and radio talk show host. CA
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 CHIP EICHELBERGER
Motivation • Marketing • Sales
Chip Eichelberger has an incredible track record of getting results for companies. For eight years he had the unique opportunity to research top performers on three continents, in eight countries and hundreds of cities around the world. He has shared these dynamic discoveries with over 63,000 people and presents over fifty programs annually to companies, including Toyota, ADP, Century 21 and FAI Security throughout Australia. For the past fourteen years Chip has been an achiever in the only place that counts - the trenches. First, as award winning sales person for Jantzen Sportswear running million dollar territories: then he repeated this success by quickly becoming Anthony Robbins' top sales person in his six years there. Finally, he pioneered new markets in the United Kingdom and Australia for the Robbins' organization as the principle international point man. GA
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 WARREN GRESHES
Motivational • Customer Service • Sales
A specialist in personal and professional development, Warren delivers approximately 90 talks a year on: Commitment, Change, Goal Setting, Customer Service and Sales. His pragmatic and positive message has enabled thousands of people to overcome the everyday roadblocks that stop us from achieving what we want out of life. This message, along with his unique, action-oriented style, consistently earns Warren the highest audience evaluations. Audiences have a great time, but also come away with practical tools to reach their specific job goals, because Warren always customizes his presentations to your company's needs, competitive outlook, and current performance. NC
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 JOHN HASKELL
Marketing • Sales • Power Networking • "Dr. Revenue"
A graduate of Kellog/Northwestern, John Haskell has written over 300 marketing plan for middle market companies and professional service firms. From office furniture to sporting goods, from auto parts to computers, from law and accounting firms to hazardous waste and publishing companies, Dr. Revenue has been tested and has proven his methods. Haskell has developed a series of focused, dynamic programs for manufacturers, distributors, retailers, and professionals. As an instructor in the University of California's Fast Trac™ program, Haskell helps entrepreneurs build successful business plans. His work was recognized in 1994 with an "Outstanding Instructor Star." CA
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 JAMES F. HENNIG
Change • Negotiations • Productivity/Time Management
From the faculty at Purdue to national sales leader...to management consultant...to president of four successful corporations, Jim Hennig speaks with unusual authority! He is uniquely qualified in negotiations, because of his extensive experience with corporate and personal negotiations, and hundreds of training programs and seminars he's conducted throughout the world. With just the right mix of humor, inspiration, and substance, his "custom tailored" keynotes are designed to entertain, stimulate and enlighten." AZ
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 DON HUTSON
Leadership • Customer Service • Sales • Peak Performance
Don Hutson, the consummate sales professional, has been teaching others how to build value instead of cut price for more than 25 years. He is author of The Sale, and has shared the secrets of persuasion and creating win win relationships with more than 4,000 audiences. His programs are always high energy and entertaining providing proven skills to create higher performance in sales and management professionals at every level. Featured in more than 60 training films for American industry, Don has appeared before over two-thirds of the Fortune 500 companies, and currently makes in excess of 135 speaking appearances a year. TN
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 TERRY JONES
eCommerce • Leadership • Marketing
Online research will soon influence over $1 trillion in offline sales, yet many companies are still optimized to deal with customers only over the phone or in the store. Terry will show your audience the importance of adding digital relationships to your company's strategies. At companies such as Travelocity, Kayak, La Quinta Hotels and Earthlink, Terry has been involved in creating, leading and implementing CRM strategies that leverage the digital world. Terry will open the door to this new world with examples drawn from all types of online and offline companies. He discusses the latest techniques for eMarketing, the evolution of search, and how broadband is changing consumer behavior online. Not just for consumer companies, these techniques are essential for the industrial buyer as well whose world is also being reshaped online. Participants will learn how to craft a multi-channel strategy to deal with tomorrow's marketplace. NV
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 DAVE KAHLE
Sales • Marketing
Dave is a consultant and speaker who specializes in helping clients create powerful sales and marketing systems. He's acquired his message through real life experience. Dave has been the #1 salesperson in the country for two different companies in two distinct industries. He annually presents over 50 seminars and training programs on systematic approaches to sales, marketing, and self-directed learning. He routinely publishes on those topics in magazines including Personal Selling Power and Sales & Marketing Strategies & News. He Is the author of How To Become a Master of Distribution Sales and How to Find, Interview, Select, and Hire a Good Salesperson. MI
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 PAUL KARASIK
Finance • Motivational • Sales • Humor
Paul Karasik is one of the most popular speakers in the financial industry. He is the author of four all-time business classics including: Sweet Persuasion and Sweet Persuasion for Managers, and Seminar selling for the Financial Industry. Paul provides America's brokers, insurance agents, bankers, financial planners, and financial industry leaders state-of-the-art "educainment." His program, Winning is based upon 18 years of research into the secrets of success in sales and management. This inspiring and energizing program provides the strategies and techniques that will enable financial industry professionals to achieve their long and short term goals. NJ
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 ROBERT KRIEGEL
Change • "Break-it" Thinking • Reinventing Your Game
If It Ain't Broke. . . BREAK IT! is Robert Kreigel's marching orders for business in the 90's. To succeed today and tomorrow, companies, and individuals need to continually rethink the rules, redefine their role, and reinvent their game creating rather than responding to change. Kriegel offers practical, "Break-It" thinking strategies for keeping ahead in unpredictable times. A former coach to professional sports teams, Kriegel is a self-motivated dynamo who later earned a Ph.D. in psychology. Today he specializes in performance and management strategy, all as part of his fast-paced speaking package. CA
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 FRANK LUNTZ
Politics • Communication • Words That Work
Dr. Frank Luntz delivers a unique combination of strategic communications and market research. His is the only market research firm in America that truly specializes in language. Whether using surveys, traditional focus groups, or Instant Response dial sessions, his firm finds the exact words and phrases that make a real difference. Their language is effective in both the political sphere and the corporate world. They help their clients speak in the language of their target audience-whether they are constituents or consumers. By treating communication as a two-way street, by listening before one speaks, the messages have a proven record of success in both the political and corporate arenas. VA
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 JAMES MELTON
Leadership • Management • Motivation • Future Trends
James Melton inspires people to unlock their potential and move into action. Known best for his Leadership and Futurist topics, he rose to prominence through his best-selling books and public television series, Reaching New Heights of Excellence. His video-based training system, the Melton Leadership System, is utilized internationally. With a PhD in management, he transforms complex issues into simple, common sense terms for practical application. Jim's rich and varied background have provided him with an educated blend of experience that he has shared with many of the top Fortune 500 companies worldwide. CA
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 JIM PANCERO
Advanced Sales • Sales Management • Corporate Positioning
Jim Pancero's information intensive programs help experienced sales-professionals and their managers enhance their strategic selling uniqueness. Jim's nationally-unique ideas are the result of 22 years of corporate sales experience and training. Since 1982, he has presented over 1,300 programs and/or consulting days for 400 corporations and associations in more than 60 different industries. Whether presenting a 90 minute presentation or conducting multiple-days of in depth training, your program would be specifically researched and developed to insure your people achieve a greater level of selling success. OH
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 BOB PRICHARD
Marketing • E-Commerce • Competitive Edge
Bob Pritchard's marketing strategies have been utilized by corporations worldwide. Prichard has created incentive programs and staff motivational video systems for such firms as Citycorp, Nissay Insurance, Coca-Cola Company, Vons Grocery chain, Frito Lay and Anheuser Busch. His bottom-line strategies bring clarity to a complex subject and provide results that can be measured. An author of several books, Bob works closely with his clients to help focus their goals and objectives into a plan for action. Building a strong and lasting company is a major focus of his work. CA
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 NIDO QUBEIN
Motivational • Inspirational • Sales
Nido Quebein stands clearly above the crowd as a dynamic business resource for corporations and associations. He combines the superb communication skills that have propelled him to the forefront of America's speakers with the solid business acumen that has made him a trusted source of management expertise. Nido doesn't just talk business, he lives it. He is an entrepreneur with active interest in banking, real estate, and advertising. He is a high energy performer who will inform, entertain, and inspire your group. He always provides high-content, take-home value through carefully customized presentations designed to meet each client's specific needs. NC
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 LORNA RILEY
Sales • Time Management • Memory Management
Lorna, founder and President of the American Training Association, brings a diverse background and high achievement level to the podium, with numerous awards as business owner, sales executive, and sales trainer. Her track record, increasing sales by 600% in her first sales position, and consistent ranking as top sales producer, demonstrates her unique ability to manage new situations, determine what brings greatest results, and consistently out-produce the competition. Her wide experiences also includes careers as a classical pianist, teacher, author, computer graphic artist, marketing director, and banking officer. Diversity adds unique richness to her programs, while her keen eye for the bottom line provides results-driven training. CA
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 JACK SIMS
Sales • Branding • Marketing
Jack Sims' philosophy is that you can achieve success if you are truly prepared to work for it. Together with his best friend, they started their own agency in London, England. Ambition and the desire to see (and conquer) larger horizons led Jack to New York where he opened a Marketing Agency out of the second bedroom of his White Plains Apartment. From these tiny beginnings the agency became the largest Marketing Agency in America winning The Super Reggie (Marketing's highest award) not once but twice, and gaining the number 1 ranking in the USA along the way. His company created programs like the "Burger King Kids Club" their single most successful marketing program. He has enjoyed similar successes with other clients like Polaroid gaining significant market-share from Kodak, British Airways, Nestle, General Electric and Lever with the launch of Lever 2000 and many more in the US and abroad. Jack divides his time between his business and branding consultancy, writing, appearing on Radio and TV shows such as "Money Matters" and creating and delivering keynote speeches and workshops for companies like Harley-Davidson, LexisNexis, the Washington Group International and Novartis. Jack says "I love what I do. I want to help build the most important business in the world - yours." FL
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 JEFF SLUTSKY
Low Cost Marketing • Clever & Shrewd Ideas
With a background in both advertising and public relations, Jeff Slutsky had an opportunity to practice what he preached when he became part owner of a night club and later a health club. With the marketing dollars now coming out of his own pocket, he soon began to discover and develop result-oriented, low-cost tactics to build sales. This unique combination of shrewd thinking, innovative problem solving, budgeting on a shoe-string, and a lot of hard work, came to be known as Street Fighting. OH
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 MARC SLUTSKY
Low Cost Marketing • Innovative Strategies
Marc Slutsky is the Chief Operations Officer (COO) with Street Fighter Marketing in Columbus, Ohio. He has been with the Street Fighter organization since its inception over 25 years ago, first serving as an advisor and consultant then later he joined on a full time basis. Since Marc Slutsky joined the company, the Street Fighting program has been featured on countless radio and TV interviews, as well as in many national publications including The Wall Street Journal, INC Magazine, U.S.A.-Today, and Success. This unique combination of shrewd thinking, innovative problem solving, budgeting on a shoe-string, and a lot of hard work, came to be known as Street Fighting. OH
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 WATTS WACKER
Marketing • Futurist • Stanford Think Tank
Presenting concepts on emerging social, economic, political and technological trends, Mr. Wacker is a frequent contributor to network news as pollster and political commentator for Fox Broadcasting, and a regular essayist to the Nightly Business Report on PBS. He appears on Good Morning America, and is often quoted in such daily periodicals as The Wall Street Journal, The New York Times and USA Today, as well as monthly periodicals such as Business Week, Fortune, New York Magazine and Cosmopolitan. Mr. Wacker's consulting clients include many major corporations, including DreamWorks SKG, Gateway 2000, Day-Timers and MasterCard International. An adjunct faculty member at Dartmouth, Mr. Wacker's new book for Harper Collins is titled, The 500 Year Delta, co-authored with Jim Taylor. CT
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 GEORGE WALTHER
Phone Power
George Walther is in great demand as a consultant and speaker for leading corporations and associations world-wide. He shows business and professional leaders how to communicate more positively on the phone and in person. He is the author of Phone Power, first published in 1986. He regularly addresses audiences around the world. George Walther is an acknowledged expert at boosting your communication effectiveness. WA
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